Residents wanted for banking research

Peninsula residents are being sought for market research into the banking habits of Peninsula and Central Coast locals.
Findings from the research will be used to inform services and products and will shape the approach and future plans of Ettalong Beach Community Bank.
The research will be conducted by a third party and will take the form of two one-hour focus groups at Peninsula Community Centre in Woy Woy.
Two session times will be available on Tuesday, September 11.
Questions will focus on participants’ past experiences with their current and previous banks and will explore how people select financial service providers, how they source information about providers, what factors affect their decision-making and how important specific services and features are for their banking experience.
Participants need to be over the age of 18, live within the Peninsula region of the Central Coast and not be a customer of Ettalong Beach Community Bank.
Every participant will be provided with a Coles-Myer gift card as a thank you for their involvement in the market research.
“Feedback and community involvement is really important to us, particularly with 80 percent of our profits going back into supporting local activities and projects,” said Mr Don Wilson from Ettalong Beach Community Bank.
“That is why we are holding these focus groups.
“We want to know what is important to Peninsula locals and we want to be in a position to deliver this for them.

Media release, 27 Aug 2018
Nikkie Beltran, Brilliant Logic

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