Key2 Realty initiative is a win for all concerned

Lynn Freeland, of Pacific Link, hands over the keys to a tenant’s new homeLynn Freeland, of Pacific Link, hands over the keys to a tenant’s new home. Image: Pacific Link archive 2019

Pacific Link Housing has urged landlords to rent out their investment properties through its new Key2 Realty initiative, in a bid to increase the supply of community housing on the Coast, which was in the spotlight during the recently ended Homelessness Week.

Chairman, Wal Edgell, said the separate, for-purpose property management company based in Gosfords CBD was launched in April and offers professional property management services to private landlords while supporting the community with increased housing supply and longer-term profit sharing for good causes. Pacific Link is the Coasts only locally based community housing provider and Edgell said it was always looking for innovative ways to increase the supply of housing for those less fortunate in the community.

Key2 Realty allows private landlords to tackle the housing shortage whilst still maintaining returns and protecting their asset, he said. Landlords can make a difference simply by choosing to lease their investment property through Key2 Realty as opposed to a privately owned or franchised real estate office. In July, Pacific Link Housing, along with the Tiny Homes Foundation, won the Australian Housing Institute Professional Excellence in Housing Award for its Tiny Homes Project in Gosford. Innovation is what were about, Edgell said.

We recognise the efforts of governments at all levels. However, Pacific Link is passionate about doing more for the people of the Central Coast, and we encourage the public, local businesses and property investors to work with us to achieve this much needed outcome. Licensee in charge, Jonathan McCaig, said the response from property investors to Key2 Realty had been more than encouraging. Our longer term aim is through the profitability of our business to not only find solutions for homelessness and housing issues, but to distribute a portion of our profits to charitable causes chosen by our landlords to help the community on a broader basis. he said.

Source: Media release, Aug 5 Pacific Link Housing